Address: 55 Groton St. Pepperell, MA 01463

Phone: 978.433.4910

October 2021 Update

To my loyal & valued customers,

With the recent chill in the air, the temperatures are beginning to drop in the area rivers. This can only mean that our fall stocking of trout in the Nissitissit, Squannacook, Millers, and possibly the Quinapoxet is on the near horizon. My guess is that these rivers will be stocked by the end of the 1st week of October. Check the MA DFW website for up-to-the-minute details on where and when the fall stocking took place.

The shop is fully stocked with new Hardy items, recent Korker boot models, Redington rods, Ross reels, new styles of rubber bag nets, and the new Cortland Ultra Premium Tippet. Come on in and browse around to see the extensive array of new items for you to look at and ponder how they will fit into your gear. If your feet hurt from your current wading boots and your reel has seen better days – Korkers, Ross & Hardy have your solutions. You will thank yourself for the upgrade.

Fly-tying season is upon us. The shop carries the most extensive array of thread, tinsels, wires, marabou, tools, and feathers of any area fly shop. Come on in and get what you need to stock your boxes for the fall upcoming season. Check your inventory for tying supplies and make a list. This will help you get what you need when you arrive at the shop.

Latest News – Squannacook River was stocked 9/29/21. Nissitissit to follow 9/30 or 10/1/21.

Regards and See You on the Water,
Charlie Shadan

October Tying Supplies Special

Purchase $100.00 in tying supplies that includes: a) Hooks, feathers, threads, tinsels, wires, etc., and receive a $20.00 Gift Certificate FREE from the shop.

Fly Tying Classes

Fly tying classes for beginners will be starting up in October 2021. Call the shop or e-mail for details on taking a class this fall/winter. I teach the class and will go over many aspects of successfully starting to tie flies during the 5-week class. It is a comprehensive “learn to tie” class. You will need a vise and tools. I supply all the hooks and materials.

ESFS Guide Service

Bryan Parker will be spearheading a new ESFS offering of guide service. We will be guiding both for cold as well as warm water species. Please call or e-mail the shop for pricing and schedule availability for Bryan and Scott.

ESFS Thoughts on a Purchase of a new Outstanding Rod:

Many considerations are given to thought when making a substantial purchase of one kind or another – in this case a new High-Grade fly rod. Here are some ideas that may resonate with you:

1) Purchase the rod for the “rule” – meaning that it should be the rod that you will fish most often when you venture out to your most frequented rivers or ponds. Make sure the rod fits the geography where you want it to perform.

2) Have the rods’ taper explained in detail to you. Make sure that you cast it, if possible, before shaking your head vertically as a sign of ownership.

3) Check on the rods’ guarantee from the company of origin. Misfortunes are a part of fly fishing!!

4) An outstanding fly rod gets “better with age” – Meaning that as your skill set develops over time your new rod will actually perform better! You will extract features from the rod that were “hidden” from you but now benefit your enhanced skill set.

5) Realize that the fine instrument you purchased will never lose its’ efficiency. It’s not like milk over time – it will not go bad!

6) While price is important, it should not be the overriding reason for purchase. Treating yourself to a new finely detailed rod that meets all of your expectations will be worth the price. If your purchase price causes you to “eat hamburger helper” for the next year or so – Don’t buy the rod.

The feeling of quality workmanship and increased efficiency in your hand has subtle benefits over time that truly move the needle of enjoyment.

Come in to see the line-up of new Thomas & Thomas and Hardy Rods that are truly at the top of their class. I can assist you with all of your requirements.

Internet Purchasing vs. ESFS Purchasing

When you take a look at the rewards program being offered and all the products I carry for your needs, it should become apparent that I’m trying to meet the needs of everyone in the fly fishing community.

Please look closely at the rewards program in conjunction with your purchase needs as I can confidently make the claim that with the rewards program the Evening Sun Fly Shop is the least expensive fly shop in America – Bar none!! There is no fly shop that I know or any conglomerate, mega box store that competes with my prices.

Internet PurchasingEvening Sun Purchasing
Can’t see or touch productSee, touch and feel before you buy
Often you pay for freight/shippingNo freight/shipping charges
No custom fitting on waders or boots, sunglasses, or any item where sizing is criticalTry it on before you buy it. Sizing is critical to your purchase
Not usually a knowledgeable, trained person to talk to who has used the product(s)Well skilled, trained people to talk to and explain your needs
Minimal if at all rewards programA rewards program that yields up to 31% for your purchasing. Unheard of in the industry!!!

These are at least 5 reasons to consider calling, stopping in or e-mailing the shop before you CLICK the mouse. You will help to support a local business that truly cares for you as a client and you will pay no more and always get FREE shipping to your door. Please try us out!!

ESFS Tentitive Dates

ESFS Sidewalk/Estate Sale – Sunday, Sept. 19th Preview starts at 8:30 am

Beginners “Learn to Fly Fish” School – TBD

So you think you know everything?

The ESFS will be running every month interesting factoids…

Oddly enough, there are more US Presidents born in October than any other month on the calendar.

CUSTOM Bamboo Rod for Sale

2 piece custom Gove Hill Bamboo Rod 7ft 4wt for sale at the shop. Custom designed for me. I chose to buy an alternative rod so this gem is for sale here. Priced at $995.

New Fly Tying Items

New items that have arrived at the shop:
1) Lots of different soft hackle skins for wet flies and emergers
2) A very beautiful Red Fox skin that I have placed into pieces
3) A very different and unique Silver Fox skin – cut into pieces. Both these skins can be used for Streamers, tailing material, and dubbing needs.
4) New Streamer and Wooly Bugger Hackle. Lots of new colors including dyed grizzly specimens.

Millers River maps

Finally in. Come and take a look at the latest & greatest map created by the shop for this river.

Squannacook and Nissitissit maps

Get your map of the local rivers – the Squannacook & Nissitissit that I created in the store. 700+ copies have already sold to date. These maps will make great gifts.

Deerfield River maps

Announcement: I have finally finished the third map in the series: Come in and get your new copy of The Deerfield River Map.

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